Euro-CooL Metallic Bunny Arrives In U.S For Easter
Year of the Metallic Rabbit
Buchs, Switzerland – It seems to be the year of the metallic rabbit. First, there was the debut of sculptor Jeff Koons’ shiny-as-chrome rabbit balloon in the recent Macy’s Thanksgiving Day Parade. Now, there are Euro-cool metallic bunnies coming from Switzerland in time for Easter. Introduced by Chocolat Frey into Target stores nationwide, the chocolate bunnies in uncharacteristic neon metallic containers cleverly combine the nostalgic charm of Peter Rabbit with the unconventional stylings of sleek pop art.
Shiny, sleek and chic in shades of pink, green and blue, each six-inch rabbit-shaped collectible container embraces six ounces of Switzerland’s best-selling chocolate brand. Open the pink bunny and find hazelnut-milk chocolate.The green bunny delivers white chocolate, while the blue bunny is for dark chocolate lovers.
No detail is spared in the design of the chic metallic containers – from the button nose and trademark whiskers to the aerodynamic ears and fluffy cottontail. First appearing in Switzerland last year, these Easter icons make a fashion statement all their own. Their whimsical style fused with upscale European chocolate is the perfect new-age complement to Peter Rabbit, Benjamin Bunny, Flopsy, Mopsy and all the legendary cottontail characters from past generations.
For the hostess looking to decorate an Easter brunch table, these bunnies create an explosion of holiday hue. For the guest looking to bring a creative gift, these bunnies are an edible work of art. For the child hoping for more than just eggs in the Easter hunt, these bunnies make an exuberant grand prize.
In the year of the metallic rabbit, Chocolat Frey’s Easter bunnies stand out among the crowd of traditional chocolate offerings. This season’s fashion-forward holiday decorating accessory, they flash personality with metallic fun and flair.





